- Client: Blenders Pride
- • Ideation
- • Complete Application Development
- • On-Site Execution
Event: Blenders Pride Fashion Tour
Roles and Responsibilites:
Blenders Pride is an Indian liquor brand owned by Pernod Ricard. They hold the Blenders Pride Fashion Tour annually and wanted a photo booth for their guests. We decided to create an augmented reality installation where their guests could be teleported into another country and be able to share it on social media to advertise the event.
The application uses a Kinect camera's skeleton data to detect when a person stands on the marker in front of it. Then usign Kinect user data and coordinate mapping, we separate the user from their background and place them in separate locations.
The user can swipe with their hands to cycle through all the available backgrounds. They can at any time raise their hand to trigger a countdown and get their photograph clicked. This gets wirelessly transferred to a tablet from which it can be shared on social media,
This has been extremely popular and is our most request project. It has been replicated with modificatins for a number of clients such as Nickelodean, IIT Guwahati fest, Discover America, Monocef to name a few.